View TV Cloud delivers AI powered SSP optimisation: No SSAI fees, no connector fees , launch in 7 days, & delivering two thirds gross revenues.

In the ever-evolving landscape of television, View TV Cloud emerges as a trailblazer, delivering the next generation of Connected TV (CTV) solutions for both on-demand content (AVOD) and linear television channels. As a film producer, I am thrilled to witness this groundbreaking platform that aligns the revenue model with traditional TV, eliminating inefficiencies recognized in FAST Channels. View TV Cloud provides a single-point platform for legacy FAST channels and premium broadcasters like Fox, CNN, and ESPN, ushering in a new era of CTV streaming television monetization across multiple platforms.

Here are the 10 major changes that View TV Cloud introduces to fix all existing issues, regulate stakeholders, and provide transparency for advertisers, driving 66% of gross revenues to broadcasters:

  1. 100% Ad-Fill for a Great Audience Experience & Maximized Revenues: Ensuring every ad slot is filled, View TV Cloud enhances viewer satisfaction and maximizes revenue potential.
  2. A Single Supplier Agreement, No Technology to Integrate: Simplifying the process, broadcasters can seamlessly join the platform without the hassle of integrating new technology.
  3. Content & Channel Revenues Paid Within 28 Days: Fast-tracking payments, View TV Cloud ensures broadcasters receive their earnings promptly, fostering financial stability.
  4. Avoid Multiple Intermediary Revenue Shares: By eliminating unnecessary intermediaries, View TV Cloud ensures broadcasters retain a larger share of their revenue.
  5. Live Revenue & Live Audience Data Dashboards: Providing real-time insights, broadcasters can monitor their performance and make data-driven decisions.
  6. Zero Platform Connection Fees to All Partner Platforms: Removing barriers to entry, View TV Cloud offers a cost-effective solution for broadcasters.
  7. Business Model Fully Supported by Content Financiers and VCs: Backed by industry experts, the platform is designed for sustainable growth and success.
  8. Content with Global Variants, GEO Blocking & Localized Ads: Tailoring content to different regions, View TV Cloud enhances global reach and relevance.
  9. No Content or Channel Selection Process, All Services Accepted: Embracing diversity, the platform welcomes all types of content and channels, fostering inclusivity.
  10. Live Event Broadcasting, Radio, Movies, Episodic & Podcasts Welcome: Expanding the scope, View TV Cloud supports a wide range of content formats, catering to varied audience preferences.

Moreover, View TV Cloud stands out by not charging distribution fees or SSAI fees. The SaaS fees are directed solely to the responsible counterpart, with broadcasters only paying for CDN. This transparent and fair approach ensures that broadcasters can focus on what they do best—creating compelling content.

In conclusion, View TV Cloud is not just a platform; it’s a revolution in CTV delivery. By addressing the inefficiencies of FAST Channels and providing a comprehensive, transparent, and profitable solution, it sets a new standard for the industry. As a film producer, I am excited to see how View TV Cloud will shape the future of television, bringing unparalleled benefits to broadcasters, advertisers, and audiences alike.

The Evolution of Content Monetization in Linear TV & VOD and the fall of FAST Channels

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